IBR09: Social Capital
by Sinéad
Past research has suggested that blogging has the potential to increase social capital – social capital is all of the resources accumulated through the relationships amongst people. Social capital allows individuals to draw on the resources of other members of their network; these resources vary in form, from personal relationships, to useful information, to the ability to organize groups. What facilitates social capital is the network of social relationships, trust among members and the norms of behaviour.
The Internet supports social networks, helps build social capital and having access to individuals outside one’s usual close circle can provide access to non-redundant information, resulting in benefits such as employment connections. During this research it was assumed that blog writing had a positive effect on the social lives of Irish bloggers, and it was queried what impact, if any, it had on their academic and professional lives too.
35.5% of bloggers believed blogging had a positive effect on their social lives, with 19.9% saying it had a “very positive” effect. Most importantly though, less than 1% indicated that it had any negative effect, and less than 44% indicated that it had no effect. Additional questions revealed that blogging has had an especially positive effect on the development of weak tie relationships with 81.3% of bloggers indicating that they have made friends that they communicate with online because of blogging. Weak ties are typical of relationships among casual acquaintances and are important for sharing information, making contacts and increasing awareness about new ideas.
Most people have only a few strong ties (closely-knit groups) and many weak ties. However, strong tie relationships can and do initiate online and can successfully move offline, as demonstrated by the 28.45% of Irish bloggers who have developed close friendships because of their blogging, additionally 62.07% of Irish bloggers have met people in real life as a result of their blogging. Although socalisation was found to not be a primary motivation for Irish bloggers, these results suggest socalisation is a by-product of writing a blog.
In an international online survey it was found that blogging is both personally satisfying and has a positive impact on its writer’s lives, with some bloggers claiming to have received speaking or publishing opportunities and career advancement because of their blogs. During this research it was found that less than 3% of Irish bloggers indicated that blogging had any negative effects upon their academic or professional lives, and over 34% indicated it had a positive effect on their professional lives, and over 33% said it had a “very positive” effect. Additionally, over 50% said it had no effect on their academic lives however, over 30% said it had a positive effect and over 15% said it had a “very positive” effect
Blogging as a form of knowledge sharing contributes to the creation of a public good in the form of shared intellectual capital, and the positive social effects discussed above, combined with the academic and professional positive effects of blogging suggest that blogging can increase social capital, and Irish bloggers are clearly benefiting from this.