sinéad's lifestream

I was quite literally speechless on Saturday night when I heard I was a joint winner for Best Technology Blog at the Irish Blog Awards. I grabbed the fantastic Made In Hollywood “winner” tombstone (celebrating the death of blogging of course) as I was happier to prance away with that and let 3 time nominee, first time winner, Pat Phelan take the trophy home – a really well deserved winner. Though admittedly I’m looking forward to my own trophy making its way home.

In the past year my blog has transitioned from being considered a personal blog to a technology blog, but honestly I don’t think I could ever really separate the two. Since a really young age technology has been an integral part of my daily life and this blog has been my outlet for my passion for all things technology related, especially in the last year what with the publication of my blogging research,  subsequent end of my college course on Cyberpsychology and search for related employment.

I’m completely unable to express my passion for technology during my current full time job and if it wasn’t for blogging I imagine that passion might have wavered. I’m extremely thankful for blogging because of this and also because it has brought me to incredible events like the Irish Blog Awards and allowed me meet so many wonderful people, like the gorgeous ladies in the photo below.

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The Irish Blog Awards finalists list was published last night and I’m delighted to see so many familiar and deserving blogs and bloggers having made it to the final judging round. Next weekend in Galway is going to a lot of fun. I’m pleased to report that my own blog made it to the finals, in the “Best Technology Blog/Blogger” category. The full list of finalists in this category are below, as you’ll see the competition is incredibly tough and I’m proud to be put along side these amazing blogs/bloggers. Thanks to Bitbuzz who are sponsoring the category and thanks to Damien Mulley for organising another piss up awards.

Best Technology Blog/Blogger

– Sponsored by Bitbuzz

• The Gaming Liberty
• Pat Phelan
• Matt Johnston
• Sinead Cochrane
• Web2Ireland

Thanks to Steph for the graphic/badge.

Inspired by a twitter conversation [1, 2] – here is a simple hack which can turn your twitter favorites into a Tumblr blog. Of course you could publish anywhere you wanted, but Tumblr is traditionally used to post links (rather than fresh content) and twitter favourites are often used to save interesting links posted by other tweeters (or ones you’ve posted yourself).

The first step is finding the rss feed address for your favorites.

This is always the following: http://twitter.com/favorites/[insert_your_ID_here].rss

As long as your tweets aren’t protected, you will be able to view this rss feed in any feed reader. You could even add a link to this in your blogroll if you didn’t want them published as individual blog posts. You could also add your friend’s favourites to your feed reader, thought it might spoil any upcoming links-posts they’re planning on publishing on their blog.

This is how mine: http://twitter.com/favorites/sineadcochrane.rss looks in Google Reader.

The second step is creating a Tumblr blog and then using the import rss feed feature. Once you’ve signed up, click on “Customise” and in the top left hand corner menu choose “Feeds” and add your favourites rss feed address. Doing this will mean you can automatically publish a new blog post every time you favorite a new tweet. Unfortunately it won’t import all of your old favorites, only the new ones.

For an example of all of this working, take a look at mine. It’s a small experiment you might like to be a part of…

A few weeks ago I had my first experience of running a Facebook Page, as we wanted to set one up for Culch.ie.

The primary goals of the Facebook Page were going to be the same as our Twitter account:

1. drive traffic to the site by informing followers/fans that a new blog post had been published,

2. tweet/update-status with exclusive competitions,

3. and interact with followers/fans with a little bit of fun and frolics.

These goals have been easily succeeded on Twitter, but the Facebook Page has been far more difficult and it has been a serious source of frustration for me. All of my Facebook Page energy has been spent trying to achieve the first goal. Something easily achieved on Twitter, thanks to Twitterfeed. Twitterfeed syncs our RSS feed with our Twitter account, so every time  one of our many authors updates the blog, the title and a link to the post  is tweeted. A significant amount of traffic for the site comes from Twitter (this is partially down to followers retweeting links) and we had hoped to achieve same on Facebook.

Facebook offers a number of applications for user profiles, but the majority of these will not work with Facebook Pages, including the Twitter application (and other popular apps like Tweetsync). Initially I discovered that the only solution to goal no.1 was to allow Facebook to import blog posts into their notes functionality, but by having your blog posts imported into Facebook your content is being copied into their walled garden, I’ve discussed before about the negative repercussions of this and have been reluctant to allow this to continue. It also gives rise to privacy and content rights concerns.

After trying and testing numerous Facebook applications I finally stumbled upon one that actually works with Facebook Pages, though it requires a less than direct approach.

The Selective Twitter Status application is designed to allow you to update your Facebook status, but only with a tweet ending/starting with the hashtag “#fb”. This proves quite useful when combined with the Twitterfeed option of adding a piece of text to every autotweet. For example you can set it so the text “New Blog Post…” appears at the beginning of each autotweet (so your followers know the link is to your own blog). However, by setting it to post “#fb” to each autotweet, Selective Twitter Status will then recognise the hashtag and push the tweet to your Facebook status. Also, so as to not pollute our main Twitter account with a hashtag meaningless to our followers, a seperate Twitter account was set up for this rss feed alone.

Now that goal no.1 has been succeeded with the Culch.ie Facebook Page there will be far more time/energy for goals 2 and 3, and I’m hoping the fan numbers will soon rival that of the Twitter account.

This is exactly the kind of problem solving I thrive on, so at least the frustration ended in a solution as well as few lesson about Facebook and Twitter along the way. I hope this is of some help to other frustrated Facebook Page users.

The overall aims of this research were accomplished and a number of interesting observations were made about Irish bloggers and non-blogging Irish internet users that read blogs.

This research found that in comparison to 2006 there are far more female bloggers and that the majority of bloggers are no longer based within the IT industry. Non-Bloggers were found to be more concerned about the persistent nature of the Internet than Bloggers, but both had similar concern for issues of online privacy. Results found that Irish internet users have no preference for reading blogs based outside of Ireland and that the majority read a mixture of both Irish and international blogs, and did not rate either as more credible than the other. It was found that Irish internet users do not perceive it as highly important to know the identity of a blog author, but that over 60% of Irish bloggers publish online using their real name.

The primary motivation for Irish bloggers is the ability to articulate their ideas through writing and almost 52% consider their blogging as a form of journalism. The majority of Bloggers indicated that they have never lied on their blogs and that they actively attempt to verify information before posting an article. It was found that 35% of Irish bloggers do not feel connected to the Irish blogosphere, and that the most common blogosphere identified with was based around the author’s interests rather than geography. Most importantly, it was found that the impact of blogging on blogger’s lives was in no way negative and very positive in some respects.

This research is the first to investigate the psychological areas of interest surrounding blogging applied to an Irish audience, and though estimates have suggested only 1% of the Irish online population are blogging, this is steadily increasing. 35% of the Non-Bloggers surveyed indicated they had plans to blog in the future and blogging is definitely becoming increasingly more popular in Ireland, as demonstrated by the 40% increase in blogs registered at Irishblogs.ie between July 2008 and February 2009.

An increase in blogging in Ireland would be welcome due to its predominantly positive effects, such as increasing our shared intellectual capital, and, as this research indicates, blogging can in fact increase social capital too.

Furthermore, most previous research with regard to blogging has focused on personal journal style blogging, and it could be assumed that bloggers who are motivated by personal reasons were unrepresented in the sample that participated in this research. However, this could also suggest that Irish bloggers are actually less inclined to write what is considered a traditional form of blog – the diary style journal. This could indicate a cultural difference between Irish and non-Irish bloggers, or, a categorisation issue with regard to previous blog research.

Blogs offer a space online where information usually overlooked by the mainstream media can be published, offering individuals the opportunity for amateur journalism and 34% of America bloggers do consider their online work as a form of journalism.

Blogs are a highly personalised medium with the ability to involve the reading public in an integral manner, and unlike the traditional media they are not edited or gate kept and for this reason traditional journalists argue about how much trust to place in the content of blogs, however, it is argued that the comments system facilitates peer review.

It has been suggested that there aren’t many bloggers in Ireland and therefore there have been few arguments over the differences between journalists and bloggers in Ireland. Nevertheless, this research found that almost 52% of Irish bloggers consider their blogging as a form of journalism, with over 58% of this group using their real name to publish online.

However, over 10% of bloggers described incidents where content was illegitimately sourced from their blogs by the traditional Irish media. Over 58% of this content was written work and almost 30% was in the form of either photographs or photo-shopped images.

Lying is part of daily life, and the Internet simply provides another space in which individuals can lie. Feature based theory suggests that three dimensions must be considered when examining deception – if the medium is synchronous, recordless and distributed. It has been proposed that individuals were less likely to lie in a recordable medium.

Due to the archiving feature of blogging this could suggest that bloggers are less likely to lie on their blogs in comparison to other online mediums, such as synchronous chat. However, with regard to blogging there are issues of identity concealment to consider, whilst deceptive, they are necessary to preserve the bloggers’ privacy.

Correspondingly, this research found that over 86% of bloggers indicated that they actively attempt to verify information before posting it on their blog, and 87% indicated that they had never published a lie on their blog. Of the small number of bloggers that had posted a lie, the majority done so to either to maintain their anonymity or for the purposes of fiction/satire or to embellish a story.

The majority of both bloggers and non-bloggers indicated that they had at least once attempted to double check information found on both Irish and non-Irish blogs, with only approx. 15% having never done this. However, this doesn’t necessarily indicate low levels of trust in the medium, but does perhaps point toward an awareness of the fact that blog publishing is unregulated.

Blogs offer individuals a novel vehicle in which to express their identity and has significant psychological consequences by way of involvement, identity and control. Technorati.com conducted an international survey in 2008 where two-thirds of respondents indicated that they openly exposed their identities on their blogs. This research found similar results with Irish bloggers, with 60% indicating that they used their real name on their blogs. Bloggers whom used a pseudonym did not differ in their levels of concern for privacy or permanence online in comparison to those that blogged using their real name.

Interestingly of the approx. 40% that blog using a pseudonym, 23% of this group also blogged using their real name. This suggests that some bloggers are taking advantage of both the benefits of blogging as themselves i.e benefits to reputation, and also anonymously somewhere else online. Anonymity online can help individuals to explore their identity, reduce shyness and encourage interactions with others online.

Though the Internet does help to support strong tie relationships, it is particularity effective for weak tie groups, allowing for the efficient flow of information and facilitating the development of ideas, blogospheres are a particularly good example of how the internet facilitates this.

The blogosphere is a classic social network but its characteristics differentiate it from most social networks, where communication is predominantly verbal and unrecorded. Networks of bloggers will often aggregate all of their individual blogs to a centralised location online, and these are referred to as planet aggregators an example of which is Irishblogs.ie.

However, some blogs are more connected to a blogosphere than others, with some bloggers not being connected to any blogosphere at all. Over 65% of bloggers indicated that they were listed on an Irish planet aggregator, and almost 64% consider themselves a member of the Irish blogosphere. The remaining bloggers indicated that they were not listed and did not consider themselves part of the Irish blogosphere. This highlights the 35% of bloggers unconnected from the Irish blogosphere, and this could suggest that there are far more Irish people blogging than is known.

Credibility is important because people are less likely to pay attention to a medium perceived as not being credible and bloggers are communicators whose potential to influence is derived from their credibility i.e., expertise on a subject or perception of being trustworthy, unbiased and independent. Due to the popularity of blogging sites such as Blogger.com with Irish internet users but the estimated low number of actual Irish bloggers, this research investigated if blogs based outside of Ireland are read more often and perceived as being more credible.

It was assumed that non-bloggers would rate blogs based outside of Ireland as more credible than Irish blogs. However, out of a maximum score of 20 the non-bloggers rated Irish blogs with a mean score of 13.02 and non-Irish blogs with 12.64. The mean rating of the credibility of Irish blogs was actually slightly higher, though not significantly so.

Previous research has suggested that the more an individual relies on a source, the higher credibility they attribute to it, and the bloggers did rate the overall credibility of blogs higher than the non-bloggers. However, neither the bloggers nor the non-bloggers rated either Irish blogs or non-Irish blogs as significantly higher in credibility than the other. Incidentally, without a comparison to credibility scores of the traditional forms of Irish media this rating can only be used to compare the two categories investigated – Irish blogs and non-Irish blogs.

Additionally, approximately 50% of both groups said that they read a mixture of both Irish and non-Irish blogs, and approx. 35% said that they primarily read Irish blogs. Both the bloggers and non-bloggers indicated that they believed that blogging was more popular in other countries, and both groups thought that the medium was popular, but not “very popular” worldwide.

Past research has suggested that blogging has the potential to increase social capital – social capital is all of the resources accumulated through the relationships amongst people. Social capital allows individuals to draw on the resources of other members of their network; these resources vary in form, from personal relationships, to useful information, to the ability to organize groups. What facilitates social capital is the network of social relationships, trust among members and the norms of behaviour.

The Internet supports social networks, helps build social capital and having access to individuals outside one’s usual close circle can provide access to non-redundant information, resulting in benefits such as employment connections. During this research it was assumed that blog writing had a positive effect on the social lives of Irish bloggers, and it was queried what impact, if any, it had on their academic and professional lives too.

35.5% of bloggers believed blogging had a positive effect on their social lives, with 19.9% saying it had a “very positive” effect. Most importantly though, less than 1% indicated that it had any negative effect, and less than 44% indicated that it had no effect. Additional questions revealed that blogging has had an especially positive effect on the development of weak tie relationships with 81.3% of bloggers indicating that they have made friends that they communicate with online because of blogging. Weak ties are typical of relationships among casual acquaintances and are important for sharing information, making contacts and increasing awareness about new ideas.

Most people have only a few strong ties (closely-knit groups) and many weak ties. However, strong tie relationships can and do initiate online and can successfully move offline, as demonstrated by the 28.45% of Irish bloggers who have developed close friendships because of their blogging, additionally 62.07% of Irish bloggers have met people in real life as a result of their blogging. Although socalisation was found to not be a primary motivation for Irish bloggers, these results suggest socalisation is a by-product of writing a blog.

In an international online survey it was found that blogging is both personally satisfying and has a positive impact on its writer’s lives, with some bloggers claiming to have received speaking or publishing opportunities and career advancement because of their blogs. During this research it was found that less than 3% of Irish bloggers indicated that blogging had any negative effects upon their academic or professional lives,  and over 34% indicated it had a positive effect on their professional lives, and over 33% said it had a “very positive” effect.  Additionally, over 50% said it had no effect on  their academic lives however, over 30% said it had a positive effect and over 15% said it had a “very positive” effect

Blogging as a form of knowledge sharing contributes to the creation of a public good in the form of shared intellectual capital, and the positive social effects discussed above, combined with the academic and professional positive effects of blogging suggest that blogging can increase social capital, and Irish bloggers are clearly benefiting from this.